Prime Video Ad Increase

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Amazon quietly doubles ad load on Prime Video

Amazon Prime Video Now Showing Nearly 6 Minutes of Ads Per Hour, Double What It Was

Amazon is now showing four to six minutes of advertisements per hour on its Prime Video streaming service. That's about double the ad load from when the company introduced ads in January 2024, according to a report from ADWEEK.

Social Samosa · 57m

Amazon Prime video to show more ads soon: Report

Amazon is now reportedly looking to align with broader industry practices, where platforms like Hulu, Paramount+, and Tubi run between 13 and 16 minutes of ads per hour.

DMR News · 10h

Amazon Prime Video to Double Its Ads, Report Finds

Amazon’s streaming service, Prime Video, has quietly doubled the amount of advertising shown during its content, according to an exclusive report from Adweek.

Why Prime Video may be getting more annoying for some folks

Prime Video currently has a heavier ad load than both Netflix and Disney+, though it’s still considerably lighter than regular TV. If there are any signs that Prime Video viewers are turning off due ...

TheWrap1mon

Prime Video Ad Tier Surpasses 130 Million US Active Users

Prime Video’s ad-supported tier has surpassed 130 million active users in the U.S., a 13% increase from the 115 million previously reported last year. The updated figures, which were revealed ...

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Amazon quietly doubles ad load on Prime Video

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