Scottie Scheffler has done it again. The No. 1 golfer in the world on Sunday became the first player since Tiger Woods (1999-2001) to successfully defend his title at the Memorial Tournament, picking up his his third victory of the 2025 PGA Tour season -- all in his last four starts -- along with a $4 million winner's share from the seventh signature event of the season.

Scheffler’s final-round performance nearly matched the 2023 spike (3.115M) when Viktor Hovland pulled off a playoff victory. Weekend viewership averaged 2.782 million on CBS, a 14% year-over-year rise, with Saturday’s third round pulling in 2.04 million viewers up 15% from 2023.

Scottie Scheffler won for the third time in his last four starts, never giving up his lead Sunday to become just the second golfer to defend his title at the Memorial.