Apple first introduced App Tracking Transparency in 2021's release of iOS 14.5, iPadOS 14.5, and tvOS 14.5. The feature lets you choose whether apps can track your activity, either wholesale, or on an ...

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With the launch of iOS 14.5, apps are no longer allowed to access the IDFA or tracking advertiser on your iPhone, iPad, or Apple TV without your express permission, keeping your app data more private.

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Apple wants to protect its users on the iPhone from cross-app tracking. Regulators consider this market manipulation – and are demanding hefty fees.

Ahead of the launch of the new App Tracking Transparency iOS 14 feature, Apple on Wednesday published a report titled A Day in the Life of Your Data. It details the “$227 billion-a-year industry” made ...

Germany's antitrust regulator is reviewing Apple's revised tracking rules after asking the company to address concerns about unequal treatment of third-party apps. The review is led by the ...

France is probably going to issue an antitrust fine against Apple in March, as the country's consumer watchdog gears up to rule on whether Apple abused its position over App Tracking Transparency. In ...

Brazil’s Administrative Council for Economic Defense (Cade) opened an investigation against Apple Brazil to investigate the operation of the App Tracking Transparency (ATT) feature, reports O Globo ...

Autorité de la concurrence, France's antitrust watchdog, has fined Apple €150 million ($162 million) for using the App Tracking Transparency privacy framework to abuse its dominant market position in ...

Italy’s competition watchdog fined Apple more than 98 million euros ($114.8 million), saying the company abused its dominance ...