Astro wanted to demonstrate the convenience and content of Astro On-The-Go in a fun and innovative way, as well as create hype, curiosity and buzz. Inspired by Intel's Pop-up theatre, Astro used a ...
Astro launched the “Where do YOU want Astro On-The-Go contest” from July to August 2012 as a promotional effort for Astro On-The-Go, Astro’s latest innovative service delivering non-stop entertainment ...