As protests for racial justice continue around the world, companies are taking a long-overdue look at their corporate structures and branding. Aunt Jemima, a breakfast foods brand, was the first to ...
Uncle Ben's maker Mars is planning to change the rice maker's "brand identity." In a statement on its website Wednesday, Mars wrote that "now is the right time to evolve the Uncle Ben's brand, ...
Change happens slowly, then all at once. The nationwide social justice protests after the death of George Floyd in Minneapolis police custody have triggered a reckoning for corporate America, and now ...
Amid nationwide protests against racism, major US food companies on Wednesday said they change the Aunt Jemima and Uncle Ben's brands, both of which feature African American mascots. PepsiCo said it ...
Uncle Ben's owner Mars is planning to change the rice maker's "brand identity" — one of several food companies planning to overhaul logos and packaging that have long been criticized for perpetuating ...
Corporate mascots with racist origins have been dropping like flies over the last two days, with food brands like Aunt Jemima, Uncle Ben's, Mrs. Butterworth's and Cream of Wheat announcing marketing ...
A year ago Doug Melville, TBWA\North America Chief Diversity Officer, walked into PepsiCo’s office on a mission. Melville was armed with items like Aunt Jemima rag dolls and cups emblazoned with ...
Quaker Oats is retiring the 131-year-old Aunt Jemima brand, saying the company recognizes the character's origins are "based on a racial stereotype." Just hours later, the owner of the Uncle Ben's ...
Uncle Ben's is going to get a new look. Mars, owner of the rice company, said it is changing the company's "brand identity," CNN reported. But it did not specify how the brand will change. The company ...
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