B2B list compiling is an old and cherished discipline. It requires great front-end effort and painstaking back-end follow-up. Prospect Wallet has introduced an enhanced B2B email list in response to ...

Thank you for registering for the B2B Email List Growth and Personalization for Improved Conversion workshop at MarketingProfs B2B Forum (that's #MPB2B for those in the know). We're excited to see you ...

Email deliverability can feel out of your control. That's especially true for B2B brands, which have traditionally struggled with the mercurial spam-filtering behaviors of corporate email servers and ...

Marketers think of their email lists in a transactional manner: a sea of names to guide down the sales funnel. Here's how (and why) we should fix this mindset. Here’s a dirty little secret about B2B ...

A few B2B marketers may feel that privacy issues don't concern them. But they are wrong: Rebuilding a B2B email list can be dangerous for a brand, judging by a recent column by copywriter Joe ...

DataMasters has announced the availability of weekly new business mailing lists designed to support business-to-business marketing efforts focused on newly established companies across the United ...

Keeping your existing B2B data lists in good shape will pay dividends in your marketing campaigns. Your B2B data lists are the lifeblood of your sales and marketing campaigns, so you need to be sure ...