Dax Grant is the CEO of Global Transform and an authority on C-suite leadership. Global 100 CIO, 100 Women to Watch, CREA Global Award List. In today's interconnected world, businesses are traversing ...

In an earlier article, I shared personal experiences about launching a parent brand after a merger. To recap, the initial work begins with a strategic review of your brand portfolio and brand ...

(Ad) It might seem early, but the holiday season is already upon us! Many consumers are already looking for the perfect gift for their loved ones. The National Retail Federation found that 59% of ...

The trust gap widens as artificial intelligence (AI) goes mainstream, according to research from Salesforce. Brands are turning to generative AI to boost efficiency while improving customer engagement ...