The Pro Cheer League launches its first-ever event January 16 as Cheer Athletics leaders guide Dallas Drive into a new era of professional cheer. PLANO, TX, UNITED ...
Varsity Brands believes cheerleading is ready to graduate from college and step into the professional ranks. On Wednesday, its subsidiary Varsity Spirit unveiled the Pro Cheer League—a for-profit ...
The Pro Cheer League debuted in Indianapolis with elite teams, a four-quarter format, and national broadcast coverage. INDIANAPOLIS, IN, UNITED STATES, January 23 ...
Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball, ...
PLANO, TX, UNITED STATES, January 8, 2026 /EINPresswire.com/ — A new chapter in cheerleading is officially underway. On January 16, 2026, the Pro Cheer League will ...
Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball, ...
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