Add Yahoo as a preferred source to see more of our stories on Google. Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The ...

Coca-Cola's recent AI-powered advert appears to have got its facts mixed up. In an April campaign called “Classic," the company aimed to highlight examples where its brand name appears in classic ...

Coca-Cola released new holiday commercials developed with generative AI and guided by “human storytellers.” Viewers criticized the look and feel, with viral comments urging Coke to use human artists ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows a passage being written in an old-timey typeface until there’s a reference ...

Coca-Cola rolled out its 2025 holiday campaign this week, relying heavily on artificial intelligence to do the work of a team of creatives. The company revived its classic red trucks, lighting the way ...

Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...

In an effort to spread awareness of the dangers of drinking too much soda, health advocates created a powerful music parody of Coca-Cola's iconic "Hilltop" ad from 1971, sang by real people suffering ...

Two beverage giants battle over dividends, cash flow, and growth. Which income stock comes out on top for investors?

A new ad campaign from Coca-Cola appears to mistakenly attribute a non-existent J.G. Ballard work to the author. The section of text used in the ad is actually from a book of various interviews the ...