The ecommerce landscape in India has undergone a remarkable evolution, expanding beyond tier 1 cities to encompass tier 2 cities and beyond, witnessing significant growth in both sellers and buyers.

Indian e-commerce reached new maturity in 2025. Order volumes grew, and consumers spent more per order. Prepaid orders saw a significant jump, showing increased trust. Delivery speeds improved across ...

Even as quick commerce startups are retreating, consolidating or shutting down in many parts of the world, the model is showing encouraging signs in India. Consumers in urban cities are embracing the ...