American Girl historical dolls will now come as Little People and even as Polly Pocket sized characters as part of Mattel's ...

On Sept.17, just two days into Hispanic Heritage Month, American Girl released the doll and character Raquel Reyes, the 2026 Girl of the Year. She is introduced as the great-great-granddaughter of ...

Here is a timeline of key events in American Girl history, including release dates for the first eight historical dolls.

Founder Pleasant Rowland called the American Girl approach "finding the girl in history.'"The brand is celebrating its 40th ...

American Girl fans, get ready to take a trip down memory lane. The beloved brand is relaunching eight of its original Historical Characters dolls in honor of its 40th anniversary this year. The ...

For over 35 years, American Girl dolls have captured the hearts of kids and adults alike with their expressive eyes and unique styles that reflect the “real world and all its colors, customs, and ...

The American Girl doll brand is celebrating its 40th anniversary in a big way in 2026. Mattel, Inc. announced in a press release on Wednesday that two book titles celebrating the landmark anniversary ...

American Girl’s brand refresh is happening at the perfect time: when Millenial parents who grew up with the dolls are buying toys for their own kids. The moment Pentagram partner Emily Oberman’s team ...