Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Embracing an omnichannel approach is essential in modern-day marketing, for any business.

Scott Severson is the CEO of Brandpoint, a leading content marketing agency. Scott has worked in digital marketing for over 20 years. In my previous article in this series, I explored how digital ...

First set of capabilities are now live in Adobe Experience Platform Agent Orchestrator, which enables businesses to build, manage and orchestrate AI agents including Adobe’s Data Insights Agent and ...

A Lubbock-based marketing agency has launched its new public relations arm to better support businesses and their goals. Primitive stated that public relations services go beyond press releases, with ...

Hightouch raised an $80 million Series C round to become a newly minted unicorn. The startup uses companies' existing data and AI to enhance marketing and sales. Hightouch competes with Salesforce and ...

PERKASIE, PA — Furia Rubel Communications has once again been recognized as a leader in legal marketing and public relations, earning multiple top honors in The Legal Intelligencer’s “Best of ...