Consulting reviews or ratings while shopping online has become second nature for many consumers. Whether you’re browsing for an investment purchase like a new couch or looking for everyday items like ...
Need a new laptop or a new smartphone? Before making a purchase, many people check out online reviews of the product. The stars awarded and the written reviews can give you an idea of what buyers have ...
It’s officially illegal to publish fake, AI-generated product reviews. Sweeping changes to Federal Trade Commission (FTC) guidelines aimed at cleaning up the polluted, confusing world of online ...
Good reviews are important. Shoppers depend on customer reviews to make the right decisions. They are also a determining factor in ranking algorithms and can lead to better visibility and more sales.
Companies are now prohibited from paying for or selling online product reviews and generating other types of fake testimonials under a Federal Trade Commission rule that went into force Monday. The ...
SEATTLE — About a quarter of all retail purchases are projected to move online by 2026. The Forbes analysis outlining this estimate has the Better Business Bureau Great West + Pacific putting out more ...