Persuasion is an extremely powerful writing tactic, but only when executed correctly. I wanted to speak to someone who knows how to use this tactic for good. Henneke Duistermaat is an expert writer, ...

Adverbs were invented to serve other words and phrases, like Robin to Batman, literary sidekick to superhero, offering color and commentary about verbs and adjectives. They come in at least five ...

How to Watch Read, Write, ROAR! Read, Write, ROAR! is available to stream on pbs.org and the free PBS App, available on iPhone, Apple TV, Android TV, Android smartphones, Amazon Fire TV, Amazon Fire ...

We have plumbed the depths of abstract words, but what about abstract ideas? Abstractions are a fact of professional life. The law is littered with them. Think of the legislative process, intellectual ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

As a founder, you’re in a perpetual state of persuasion. Selling a ground-breaking product, sharing a novel idea, or boosting your team’s morale–all demand the power of persuasive writing. Here are ...

We are living in a contentious time in history. Fundamental disagreements on critical policy, economic, and political issues make it essential to learn how to compose an effectiveargument and to ...

Whether you would like to pick up a fight or just write an interesting essay, reading 11 controversial questions for debate and persuasive writing will certainly come in handy! Life is too short for ...

Faculty members are invited to the next installment of the Principles of Sound Scientific Writing Series. Titled “Writing a Persuasive Abstract,” this workshop will be held Wednesday, Dec. 4, from 6 ...

A group of Lafayette second-graders were tasked with designing cookies and using their words to persuade a bakery to make them. It worked. Cookie Mama, a home bakery in Youngsville, brought their ...