The Doughboy cookie jar is back to celebrate Poppin' Fresh's 60th birthday. (Yes, his name is Poppin' Fresh.) This Pillsbury icon debuted in 1988, and now it’s emerging from the Pillsbury vault—but ...

For a limited time this winter, fans are invited to stay at the Doughboy's fully-stocked 'holiday baking cottage.' ...

A mobile activation celebrating 60 years of the pillowy mascot is the product of a pitch from Jimmy Fallon’s new reality ...

In 1965, the Pillsbury Doughboy popped out of a can of dough with his iconic "Hoo Hoo!" and a mission to bring joy to ...

For years, Pillsbury has been the go-to brand for all our baking and cooking needs. From ready-to-bake cookie dough to crescent rolls, buttermilk biscuits, cinnamon rolls, and more, Pillsbury has been ...

The beloved mascot celebrates this milestone birthday with a rare look inside his cozy world through an augmented reality experience, complete with limited-edition Pillsbury collectibles The ...

Pillsbury is celebrating the 60th anniversary of its Doughboy mascot with an interactive experience powered by augmented reality (AR), according to a press release. Consumers can scan packages of ...

The Pillsbury™ Doughboy™ Celebrates His 60th Birthday by Opening His Home for the First Time — and Fans Can Shop Nostalgic and Trendy Home Goods Inside The beloved mascot celebrates this milestone ...