Many back-to-school shoppers plan to combat tariff-related price increases by changing the way they shop for the upcoming school year, NerdWallet’s annual survey finds. For many parents and ...

Parents often spend hundreds of dollars each year on back-to-school clothing and supplies. Coupons, secondhand purchases and ...

Nearly three-quarters of back-to-school shoppers expect to spend the same amount or more this year than they did in 2024, according to a new PwC survey. The results indicate a value-oriented consumer, ...

Back-to-school spending is projected to increase, with 62% of Americans expecting to pay more this year than last year. Many families (36%) plan to cut back in other areas to afford back-to-school ...

Some key back-to-school essentials such as backpacks cost more this year due to a recent uptick in inflation. Concerns that potential tariffs could drive prices even higher are forcing many parents to ...

Back-to-school season has arrived, prompting families to prepare for the upcoming academic year. Retailers are offering various deals on school supplies, clothing, dorm essentials, and technology.

This year’s back-to-school season is shaping up to hit marketers with yet another dose of turbulence, requiring fresh energy to capture what is expected to be more limited consumer spending. A focus ...