AI tools offer the opportunity for retail businesses of all sizes to tailor their marketing at scale. That presents an ...

If they have already downloaded the mobile version of the retail Web site, they can respond immediately and order directly from their handset. “Mobile marketing campaigns have been primarily ...

Katie Diasti scaled her period care startup from DTC to 500 Whole Foods locations. Here's how social media helped her land the retail partnership.

Produced by Joe Avella Follow BI Video: On Facebook More from Retail Burger King devised a brilliant marketing strategy — putting their mascot next to celebrities at highly publicized events.

Unlike competitors, Costco is using retail media and personalization not just for ad revenue, but to strengthen member ...

It is clear that brands must embrace connected retail, personalisation, and data-driven strategies to create customer-centric ...

In many companies, the marketing and communications teams are often seen as the "money spenders"—those folks who ask for ...

Nielsen, a global leader in audience measurement, data, and analytics, has today released its 2025 global media planning ...

Retailers are adapting their marketing strategies to align with younger ... strengthen our position as one of the leading names in retail and food distribution. We will continue to drive growth ...

Multichannel tips A mobile strategy should thread through all avenues of marketing that are existing ... importance of having multichannel mobile retail support. “We know that our guests are ...