Earlier this summer, the Estée Lauder Companies (ELC) announced the launch of a new Responsible Store Design Program to advance its progress toward environmental targets. While the company has made ...
Brands and retailers are navigating two conflicting realities when it comes to their in-store experiences: they know they must adapt their store experiences to new shopper expectations, but at the ...
Color Psychology in Retail Design: From Establishing Brand Identity to Influencing Customer Behavior
In the world of retail, competition is fierce. Brands find themselves in pursuit of distinguishing their presence and developing intimate connections with their customers. Amidst the array of products ...
The evolution of retail design warrants a study of architectural practice in the digital realm. While physical commercial spaces have been the conventional center of shopping experiences, the emergent ...
When nearly anything can be bought with a few taps on a screen, brick-and-mortar stores have to work harder—and smarter—to earn a visit. Retail design, and the magic of merchandising, is something ...
After an initial trial at the retailer’s Eastland store in Melbourne, more stores began being updated, with a further two ...
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