Whether you’ve been in business for two months or 22 years, you probably have goals for your company. These may be sales targets, marketing initiatives or measures to cut business costs. You also ...

Your strategy document is a $500,000 wish list that nobody knows how to execute. You’ve sat through those strategy presentations. The ones with the slick slides, the ambitious objectives, the ...

One of the major obstacles to organizational planning is the idea that it is complex, complicated and confusing. It doesn’t need to be any of those things. In fact, as with most endeavors, the simpler ...

Establishing tailored and specific objectives for your small business travel agency will help you achieve specific economic, operational and creative goals. Yet, not all travel agencies benefit from ...

1. Get clear on your purpose. Understanding the why behind your goals is fundamental. Your purpose should be a driving force that keeps you and your team motivated and focused. The energy and ...

Organizing work teams involves both the overall goals of a business and the specific objectives that a work team needs to meet to play its part in a successful enterprise. Managers need to set ...

Life goals are the desired states that people seek to obtain, maintain or avoid (Nair, 2003). Our lives include many different pieces so life goals can include relationship goals, career goals, ...

In addition to covering its own commercial leads, a company’s patent portfolio can include other elements designed to bring revenue to the company. For example, specific objectives for a patent ...

Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...