The brand debuted with five K-beauty-inspired SKUs, but has plans to expand in the future. Actor and serial entrepreneur Shay Mitchell launched her newest venture this week: Rini, a K-beauty skin care ...

Gen Alpha preteens are swarming into beauty stores and buying up cleansers, moisturizers, toners, face masks and, in some cases, potent anti-wrinkle serums, exfoliants and peels. Cosmetics brands and ...

Shay Mitchell and Esther Song just launched a new skin care line for kids, sparking conversations about the necessity of the products for children. The duo launched their new brand, Rini, which means ...