Black Sabbath leader Tony Iommi has launched his second cologne in conjunction with Italian perfume company Xerjoff. The new product is called Deified, and comes with its own soundtrack, an Iommi ...

Tony Iommi has returned with a new, doom-laden instrumental track, Deified – and he's launched another new fragrance to mark the occasion. The release finds the heavy metal pioneer repeating his feat ...

What does heavy metal smell like? It smells like 100,000 people crammed into a stadium designed for 50,000 and the lingering smell of pyrotechnics in the air. Or, apparently, it smells like saffron, ...