ComScore has added mobile ad network rankings to Media Metrix. The new reporting will be called Mobile Metrix and become part of the overall Media Metrix product suite. Until now, Media Metrix was ...

Online marketing company ValueClick has acquired mobile ad network Greystripe for $75 million, according to TechCrunch. The deal continues a merger spree among the mobile ad networks, as noted in ...

A new mobile advertising network that serves ads specifically targeted to healthcare providers launched this week. Physicians Interactive Holdings, which offers the popular Skyscape app, and stealthy ...

Tomorrow Networks, a joint venture between mobile clinical resources company Physicians Interactive and New York City-based Remedy Systems, has been acquired in full by Physicians Interactive.

Today, we see the emergence of new and specialised mobile ad networks, in addition to several large ad networks that already serve more mainstream advertising solutions. As opposed to hosting the ...

Mobile ad specialist HeyZap has unveiled a new tool that will allow developers to directly compare multiple ad networks, automatically switching between them to maximise revenue. As billed, HeyZap ...

Continuing the red hot focus on mobile ad networks, US company InMobi has announced it's secured $8 million in its second funding round from existing investors Kleiner Perkins Caufield & Byers and ...

Late last week, UK mobile marketing firm Velti announced that it had acquired mobile ad exchange Mobclix, which “connects more than 25 online, video and mobile ad networks including Millennial Media, ...