Your website’s design is crucial to your online presence and digital marketing strategy. A well-made website conveys professionalism. By presenting clear, consistent and easy-to-find information, your ...

The first page of your website should convey your key messages instantly, without much reading or clicking around. Remember that people scan rather than read, so your website should be designed ...

When the internet emerged more than 25 years ago, the first websites were akin to a magical land of unicorns and casinos, resplendent with scrolling marquee text, flashing lights and bright sparkles.

There is no one-size-fits-all approach to website design. Whilst some strategies, like link building and content marketing are applicable to all industries, it’s important to adopt a holistic approach ...

Founder at M16 Marketing and an ABC Leadership Trust member. He's a leading marketing technologist on a mission to create success stories. Whether your business exists solely in the online arena or ...

I rarely write about web design issues in this column since our mandate is to write about ways to use the Internet as a reporting tool (and besides, the Poynter Design/Graphics folks and Jon Dube’s ...

Websites are undoubtedly the new storefronts. Today, people rely largely on digital platforms to do online shopping, and this trend has given a great boost to the e-commerce industry. Merchants and ...

Your website is a reflection of your firm. Ideally, it enhances your branding and voice, But while there are many different directions you can take the site in, there are a few best practices when it ...