LAS VEGAS, NEVADA - The Sphere is seen at the Venetian Resort in Las Vegas, Nevada. (Photo by Tayfun Coskun/Anadolu Agency via Getty Images) UFC CEO Dana White has been high on the promotion’s ...
With billions at stake for its upcoming media rights deal, the Las Vegas-based fight promotion is creating its biggest spectacle yet. An exclusive look at the knockout production. For all the grandeur ...
This past weekend’s UFC 306 at the Sphere in Las Vegas offered combat sports fans a brand-new, immersive experience to celebrate Mexican Independence Day. While UFC president Dana White doesn’t ...
LAS VEGAS – [autotag]Dana White[/autotag] plans on engaging fans in attendance at Sphere. UFC 306 (pay-per-view, ESPNews, ESPN+), headlined by a bantamweight title fight between champion Sean O'Malley ...
LAS VEGAS — UFC President Dana White was in the audience soon after U2 began its highly celebrated run at the Sphere last fall, taking in all that one of the world's most unique venues has to offer.
Dana White says the cost of the UFC's Sphere event is nothing compared to what the price tag on the White House card will be. The UFC plans to host the biggest event in company history on the South ...
UFC president Dana White said he couldn’t be happier with how UFC 306, the first live sporting event at Sphere, played out Saturday. “The whole thing was seamless; it went perfect,” White said during ...
UFC president Dana White is uncharacteristically calm a week out from trying to pull off a spectacle worthy of his vow to put on the greatest sporting event of all time. “I got into this for the ...
Beyond the competition on the card for Saturday's UFC 306, the event is also being dubbed Noche UFC as it celebrates Mexican Independence Day. The venue where it will take place is also a big reason ...
The TKO-owned MMA company is betting on a film, immersive worlds, director Glenn Weiss, and Academy Award nominated producer and director Carlos López Estrada to create a new form of live sporting ...
Earlier this year, Dana White, the UFC’s longtime impresario, was taking in a U2 concert at the Sphere, the stately pleasuredome in his hometown of Las Vegas. The concert was fine. But White, being ...
Dana White prides himself on bringing combat sports to the Sphere in Las Vegas before anybody else. The UFC CEO spent upwards of $20 million to put on a spectacular night of fights at the futuristic ...