Elon Musk employed zero-based budgeting after he bought Twitter. Now Donald Trump seems to be using it on the federal ...

An interesting question arose in the spring of 2025, just before the summer holiday season kicked in. Travel platform Afar posted the headline: “Is It Ever Worth Going Into Debt to Travel?” One might ...

Pete Pyhrr’s concept of zero-based budgeting was adopted by his company, Texas Instruments, at the time of its inception in the early 1970s, and soon after by Jimmy Carter while he was governor of ...

For decades, marketing budgets were based on historic precedent. The formula was simple: Take last year’s spend, and add a modest bump for inflation or anticipated growth. But as economic volatility ...

What is DOGE really doing—and why is it so controversial? The answer lies in an esoteric if straightforward concept that began in the world of budgeting: Zero-basing. As a general rule, most ...