Psychological research helps to explain why certain awkward memories feel mentally “sticky.” Here’s how you can weaken their ...

Embarrassment, shame, and guilt are all reflexive emotions—that is, emotions about the self. But despite some overlap, they are distinct constructs. Let’s look at each one in turn. Embarrassment ...

What’s the most embarrassing thing you’ve done today? I’m sure you can think of something. Or if you can’t, perhaps you try hard to shove any embarrassing times out of your head, only for them to ...

You know the feeling. You see something embarrassing happen to someone else-or you sit through a particular cringe-inducing scene in a sitcom or comedy movie-and you feel embarrassed on behalf of the ...

Picture this: it’s your first day at a new job. You’re about to introduce yourself to a large group of people you’ll be working with – and promptly fall flat on your face. Not exactly the entrance you ...

Consumer embarrassment is a self-conscious emotion arising when individuals believe their purchase or consumption behaviour may attract negative evaluation. It commonly inhibits acquisition of ...