Audiences aren’t abandoning long-form content—they’re adding a new entertainment layer, and streaming giants like JioStar, ...

The cook in Indore did not use the word "moat". He did not need to. He used the word "constant". Same delivery man, more or ...

Dashverse, an AI-powered entertainment company, has launched India’s first microdrama series created entirely with generative AI, titled ‘Raftaar.’ The 90-minute series was produced using Dashverse’s ...

The image has quickly become the internet’s favourite creative template, with brands hurriedly remixing the glove, the icy ...

Hansgrohe Group has appointed Shrinivas Jyoti as the Head of Marketing for its India operations. In this role, Jyoti will oversee the marketing functions for the company’s core brands, Hansgrohe and ...

The new NDTV Profit will combine BQ Prime and BQ Prime Hindi, the digital platforms for financial news. The NDTV network has relaunched NDTV Profit, a multiplatform business and financial TV + digital ...

Prior to this, Thottan spent over four years at Nykaa, where he most recently served as brand manager for Nykaa Wanderlust ...

During her tuner at Netflix, Rao worked on campaigns for titles including Stranger Things, Money Heist, Heeramandi and Khakee ...

Sales cycles today are longer, more complex and more scrutinised than ever before. Buyers are informed. Committees are larger. Risk tolerance is lower. In this environment, traditional sales ...

Akshat Chaudhry, is a dynamic business leader who brings over two decades of business and marketing expertise to his role as the Head of Marketing & Product at Titan Eyeplus. Here’s a little sneak ...

Apuarv will expand on this mandate to lead Razorpay’s marketing and SME business growth strategy across India and Southeast ...

How Lifebuoy used affordability, rural reach and purpose-led messaging to make hygiene a daily ritual across Indian ...