Burman said rising franchise valuations and sustained audience engagement have strengthened the IPL’s position among global ...

New Delhi: FIFA has closed a key Asian broadcast market by signing China Media Group for the FIFA World Cup 2026, but India still does not have a confirmed rights holder. The FIFA World Cup 2026 will ...

At stake is not just the future of free streaming television, but also the larger question of whether Internet-delivered ...

JioStar filed a case on May 4, alleging that Zee aired several films last year despite the broadcast rights being held by the ...

Before joining Netflix in March 2021, Rao worked at TikTok and ByteDance as Manager – Entertainment Marketing and ...

Nestlé said India has moved from the 10th-largest KitKat market a decade ago to the top position globally, supported by ...

New Delhi: The global sports media rights market has surpassed a historic milestone, crossing $60 billion in value in 2024, according to Nielsen’s Sports Trends report. The surge is powered by the ...

New Delhi: JioStar is set to ride the positive sentiment following India’s T20 World Cup victory during the upcoming Indian Premier League (IPL), as the broadcaster has raised the base ad rates for ...

New Delhi: The Ministry of Electronics and Information Technology (MeitY) has started the process of operationalising the Data Protection Board of India (DPBI), the body that will oversee enforcement ...

As AI-generated ads mimicking brands like Nike, Amul and Hajmola spread online, marketers, agencies and ASCI warn that ...

From Tally Solutions, RR Kabel, and GREW Solar to DHL, DP World, and Atlassian, B2B-heavy brands are using IPL 2026 to build ...

According to “Insights From The 2026 CMO Spend Survey,” which surveyed 401 CMOs, AI spending is rising, but most marketing ...