Agency group is “extremely confident” it will hit annual growth forecast, expected to be between 4% and 5% in 2025 ...

Pocari Sweat's chuckle-inducing horror comedy ad for Ramadan featuring influencer Farid Jaidi gave it an edge over the ...

On April 7, the Frito-Lay brand announced the arrival of Cheetos Pants, an amalgamation of fashion, function and fromage, ...

It was the most challenging of landings to pull off. The only airport in the world that required a sharp 47-degree turn at 700 feet on approach. At times a daunting task for pilots, one that meant ...

We need to keep this great winter conference from becoming just another party. SXSW used to be my favorite week of the year. It brought together bright people and provocative industry conversation on ...

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Sophie Maunder, executive partner at VCCP, left the agency as of April 3, ending a tenure of more than 22 years, to launch maternity coaching company Matri. Matri will offer an 18-month programme ...

Workers at one of America's largest baby formula plants say the Abbott Laboratories facility is engaging in unsanitary practices.

Once the industry’s most inspiring week, SXSW 2025 leaned too heavily on AI and left creativity to the sidelines. If it wants to stay relevant for brand and agency leaders, it’s time to refocus on ...

Once a badge of honour, is brand activism now a reputational minefield?

EXCLUSIVE: TikTok’s Dan Page and L’Oréal’s Abhishek Grover share insights from a Southeast Asia-first campaign that tested ...

Sarah Wynn-Williams’ memoir lifts the lid on life inside Facebook, exposing a culture where ambition eclipses ethics, and authenticity is welcomed only when it's convenient.