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The media company’s Q2 2025 earnings cited a net loss attributable to Stagwell shareholders of $5 million versus $3 million ...
New research from Pew shows just how dramatically AI-generated summaries are changing search behaviour, and the impact isn’t ...
The fintech used its IPL slots to feature 37 startup founders, turning prime-time ads into ecosystem-driven storytelling—without the celebrity gloss.
India's festive season is expected to witness a 10–12% jump in advertising spends in 2025, despite global macroeconomic concerns and a tighter festive calendar.
Campaign’s take: Peps Industries has turned the breakup trope into a mattress manifesto. Its latest campaign, ‘ Some Breakups ...
Because if wearing a helmet looks strange here, imagine how strange it is to skip it where it actually counts! Sometimes, the ...
At the heart of the campaign is a soulful, high-energy Marathi rhyme ‘Ye Re Ye Re Pausa’ (Rain, rain, come again), a song ...
While the D2C playbook will continue to grow, brands that treat retail as a relationship — not just a revenue stream — will be the ones that unlock deeper consumer engagement. The physical store, far ...
Driven by AI-driven ad innovations and a rapidly growing user base, Reddit posted $465 million in ad revenue for Q2 2025, marking an 84% surge from the previous year.
As the sustainability discourse in India becomes more complex, the question for brands is no longer whether to engage—but how ...
Adland reacts to Google's latest update after AI Overviews lead to a 79% drop in click-through rates to websites.
CTV moves in: JioStar plots the big-screen play JioStar’s CTV Playbook maps India’s premium, digital living rooms—where co-viewing, deeper attention, and brand outcomes converge.