Forget Lucy the australopithecus afarensis. Is Amazon Ads the missing link we've been searching for all along?

In a new era of voice commerce, traditional keyword optimization gives way to a more attribute-based, conversational approach ...

Amazon's video ads chief laid out his plan to grow TV ad share and fight rivals like Netflix, including a new ad buying and ...

Amazon’s advertising business in Australia lifted net sales 58% to $242.5 million in the year to December. Data lodged with ...

Amazon's (NASDAQ: AMZN) share price is up 38% over the past three years, making its returns nearly identical to the S&P 500's ...

Brands can now create streaming TV ads with Amazon Ads' Sponsored TV, featuring no upfront commitments and quick campaign ...

Giant online retailer Amazon lifted advertising revenue 18% to $ 17.288 billion in the December quarter. This represented a slowing in the rate of growth from previous quarters but is still ahead of ...

One media buyer said: “When you compare, say, Netflix and their ad tier, it feels like [Netflix] are really ramping it up in terms of bringing in more audiences to the ad tier quicker. Also, the ...

When Best Buy launches its new U.S. marketplace this summer, it won't just be expanding its product assortment—it'll be ...

Sponsored TV is a self-service ad solution for brands of all sizes that sell on Amazon.in, enabling brands to run streaming ...