NBC Selected independently determines what we cover and recommend. When you click on or buy through our links, we earn a commission. Learn more. Cory Fernandez Commerce Editor July Fourth weekend is ...

Last week, REI posted an Instagram ad for a bike from the brand Van Rysel. But users quickly noticed something felt off about the image. At first glance, the photo of a woman next to a bike on a ...

A recent Instagram ad from outdoor retailer REI Co-op drew backlash after some users noticed that the bike in the image seemed to have a unique feature: two sets of handlebars. "REI using AI slop now.

If your summer plans include hiking, camping or just spending more time outside, REI’s July 4th sale is delivering major savings for you. From essential hiking boots and camping gear to cool gadgets ...

Campers, hikers, and generally outdoorsy folks, it's time to lock in. The REI 4th of July sale has great deals on hiking, camping, and backpacking essentials, so you can stock up for those summer ...

“Meta auto-enrolled us in an AI personalization tool that produced an inaccurate and inappropriate alteration of a vendor-provided image in some of our ads,” read the statement from an REI ...

Forget the fireworks this 4th of July—and not just because of omnipresent fire bans. REI’s having the equivalent of a fire sale with the Co-op’s 4th of July deals event, and hundreds of outdoor ...

Mozambican rights activist and humanitarian Graca Machel has been selected for the Indira Gandhi Prize for Peace, Disarmament and Development for 2025, the Indira Gandhi Memorial Trust announced on ...

Recreational Equipment Incorporated (REI) is supposed to be one of the few business models that truly focus on ecology rather than simply talk about it. Now, it’s trying to dig itself out of a hole ...

REI customers were surprised to see the outdoor gear and clothing retailer start advertising a bike that appeared to have not one, but two sets of handlebars last week. “The more you zoom in the worse ...

I've been helping readers find the best deals for over five years. After testing a variety of advertised REI coupon codes, our editors found none that are currently active. However, there are several ...

We independently review everything we recommend. When you buy through our links, we may earn a commission. Learn more› Advice, staff picks, mythbusting, and more. Let us help you. Updated February 24, ...