Who wouldn’t love having long, fluttering, effortless lashes? Celebrities, artists, and influential people are seen sporting these eye accessories. It makes the eyes pop, something that is hard to ...

The best volumizing mascaras offer the ultimate trifecta in lash enhancement: they lift, lengthen, and add density, visually ...

If you want to find the best mascara for adding length and volume to your lashes, without any flaking or clumping, these are ...

Sometimes it’s worth remembering the old maxim, ‘If it ain’t broke, don’t fix it’ – particularly if, like holistic facialist ...

Is tubing mascara the game-changer your makeup routine needs? Discover its smudge-proof, long-lasting benefits and how it can redefine your lash game.

The world of make-up is always evolving, and there are so many clever gadgets on the market right now, each of which is ...

SHOPPING: Our beauty expert tested the £9 L'Oreal mascara shoppers call the 'best on the market' for lengthening and ...

From wispy length to bold volume, discover the mascaras and wands that will take your lashes to the next level – no falsies ...

So there really is an active ingredient, but again, they haven’t been evaluated for their efficacy or safety.” But not all ...

Grammys makeup look included the Chanel Le Volume de Chanel Mascara, which was also used on Jennifer Aniston at the 2024 ...

The country music legend has been using this affordable lash-lengthener for over two decades now: 'I love it,' she raved.

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...