Once the top export market for South Korean cosmetics, Chinese firms lead at home and have made headway overseas – but gaps ...

And best of all, it only costs about as much as a single fancy coffee drink.

From lingerie makeup to lavender glaze, these are the makeup looks you need to know straight from the streets of Seoul.

Once posited as a trend, 2025 made clear that K-beauty is here to stay: In the past year, Korean cosmetics have taken the ...

For years, K-beauty set the pace for young Asian consumers — from cushion compacts to the promise of glass skin. Xie Roumei ...

From glass skin to snail mucin, Korean beauty is changing the way we care for our skin. Here's why it's so popular – and ...

The Japanese beauty brand writes off over half of its US$845 million Drunk Elephant deal, originally aimed at younger ...

Maya Jama has been ‘letting her skin breathe’ ahead of filming Love Island, and there’s two hydrating Korean beauty staples ...

Another great option for gentle body exfoliation is Some By Mi's AHA BHA PHA 30 Days Miracle Acne Body Cleanser, a favourite ...

South Korean beauty innovator One By Zero introduces aruen’s Tofu Milk Cream 80, a 2024 Minister’s Award winner featuring ...

The French giant, which holds the licence to produce the Italian fashion house’s beauty products, has confirmed it will cease ...

'Korean hair masks are surprisingly universal because they’re designed to be gentle and adaptable,' says Cho. 'They work well ...