"When I came to the Celtics there was this Celtic mystique. And I was one of the few skeptics. Finally, it came through to me after we had won the championship. I went up to Red and said, 'Now I ...
In an interview with Boston Celtics, Heinsohn even acknowledged that Auerbach often singled him out with heated yet unnecessary criticism solely because the other Celtics stars ha ...
Iconic Boston Celtics head coach and general manager Red Auerbach was as competitive as it gets, and it could occasionally boil over into more than simply taunting his opponents on the court with a ...
Legendary Boston Celtics head coach and general manager Red Auerbach did not just change the Celtics forever with his basketball genius, but the NBA itself. The man was so dedicated to winning ...
As he lit one of his characteristic cigars while pondering a question during a 1983 interview, Red Auerbach reflected on a pearl of personal wisdom that — given his history — may have felt ...
On this day in Boston Celtics history, legendary Boston Celtics head coach and manager Arnold Jacob "Red" Auerbach was born ...
With Banner 18 finally hanging in the TD Garden rafters, the Boston Celtics have reestablished themselves as the winningest organization in NBA history. The franchise’s unmatched success began ...