Major brands are putting TikTok creators on payroll to run their social channels. Here's what the shift means for creators and companies.

Jasmine Crockett and James Talarico are adept at creating digital media moments and collecting social media followers.

Tech companies including Google and Microsoft are paying influencers hundreds of thousands of dollars to promote AI products.

WASHINGTON — U.S. Sen. Bernie Moreno, a Westlake Republican, is joining forces with Arizona Democratic U.S. Sen. Ruben ...

"They're doing incredibly well in advertising … and a lot of that is because they offer a bargain," Cramer said.

The day has arrived where Olympians like Eileen Gu are making millions, not by what she does on a ski slope, but through ...

President Donald Trump’s social media post featuring a video about election conspiracy theories and a racist depiction of former President Barack Obama and his wife, Michelle Obama, as primates in a ...

Two Democrats, Analilia Mejia and Tom Malinowski, were leading in a race for their party’s nomination to replace Gov. Mikie ...

Brands are hosting activations throughout Super Bowl LX week to capitalize on increased consumer demand for in-person events.

NewsGuard sues Trump’s FTC alleging censorship after Chairman Andrew Ferguson barred a major ad agency from using its ratings ...

12 celebs compete to make and sell festive biscuits for Children in Need. There's one man to impress – and we're not talking ...

TikTok was charged on Friday with breaching EU online content rules over what the bloc's regulator said were its addictive ...