Adidas will become Liverpool's kit supplier later this year and the German sportswear giant has interesting plans regarding ...
The L.A.-area company is on track to increase sales to $10 billion by 2026, using a product and marketing strategy focusing ...
Retail: Incoming Nike CEO Elliott Hill says that he could benefit from following Adidas CEO Bjorn Gulden's strategies and ...
Apparently, it does not end with them. The fallout radius of the Blake Lively and Justin Baldoni legal battle continues to ...
Nike has the exclusive uniform rights for all three of the major sports in the United States (MLB, NBA, and NFL). However, that was not always the case. Adidas supplied the NBA with uniforms ...