LIV Golf signed a groundbreaking broadcast deal with FOX Sports heading into the 2025 season, but has failed to draw in large ...

Asked where he sees LIV in 10 years, he says he sees food, music and arts festivals anchored by golf stars over three days.

The future of golf, specifically LIV Golf, is up in the air. This merger, should it ever come to fruition, between PIF and ...

Only days ago, leading PGA Tour player Rory McIlroy said that a deal to reunify golf did not feel any closer. Read more at ...

The LIV Golf League's new CEO Scott O'Neil seems to be getting his sea legs. Named to the top spot on January 15, 2025, he ...

The sports streamer will have free-to-view rights in 200+ markets and exclusive rights in Canada, Japan and some European ...

American sports executive Scott O'Neil, who has in the past ... has evolved this year from "Golf But Louder" to "Long LIV Golf" and O'Neil said that "is the essence of who we will become".

LIV Golf CEO Scott O'Neil says the series has a bright future - Copyright AFP Brenton Edwards LIV Golf CEO Scott O'Neil says the series has a bright future ...

The new CEO of LIV told AFP the world of golf will eventually ... American sports executive Scott O'Neil, who has in the past run NBA and NHL teams, took the reins from Greg Norman in January.

The new CEO of LIV told AFP the world of golf will eventually "open up again" and the Saudi-bankrolled league has an important role in growing the game around the world. American sports executive ...

American sports executive Scott O'Neil, who has in the past ... narrative just generally is shifting in and around LIV and golf," said O'Neil, who is the former CEO of the NBA's Philadelphia ...