Artificial intelligence has been embedded at nearly every step of product development, from product blueprint to computational design to 3D prototyping. For many consumer goods companies, the timeline ...
Two consumer goods brands, King Arthur Flour and Tumi North America, are bolstering their online consumer experiences, tapping into an e-commerce performance optimization platform to accelerate web ...
AI has turned merchandising into a real-time, shopper-driven process instead of something that’s reactive and based on outdated reports, Cem Kent, CEO of Harmonya, tells CGT. “Instead of just looking ...
The technology centralizes product data in the cloud, syndicating it across the enterprise and using AI to analyze and optimize performance in real time. The single platform is meant to deliver ...
Promotions play a pivotal role in capturing consumer interest at key moments. According to Sunny Yurasek, head of advanced analytics and RGM at Wells Enterprises (manufacturer of Blue Ribbon and Halo ...
According to Iterable, Fabletics has seen improved speed and efficiency, along with bolstered customer relationships. The company reports that customers with two or more marketing opt-ins are 2.5 ...
Amazon shared more details about how it's improving the AI used in its cashierless checkout technology in response to concerns that employees are monitoring transactions. Calling yourself a premium ...
Northbrook, Illinois-based Blue Chip Marketing Worldwide was recently named shopper marketing agency of record for North America by McCormick & Co.
Mars has entered an agreement to purchase Kevin’s Natural Foods – a ready-to-eat food maker specializing in clean eating, Paleo options, and healthy sauces.
Goya Foods has launched a new website to help shoppers find recipe inspiration, placing an emphasis on the mobile experience since that accounts for a majority of the brand’s web traffic. Goya Foods ...
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