WPP, which only won the account in October, established a bespoke Team Starbucks unit to support the coffee chain’s ...

The media giant’s fifth annual Tech & Data Showcase comes just days after it combined its Hulu + Live TV offering with ...

A campaign spot takes place in a fulfillment center, showcasing what is typically ordered through Amazon before landing on a 2025 Hyundai Santa Fe.

Consumers sought out deals but inflation didn’t really tamp down demand during the season, according to the latest figures ...

The first effort under the “More Fly” platform promotes features like more elbow room and larger seats and comes as the brand navigates bankruptcy.

“We want to lead the advertising industry in connecting advertising to real business results,” said Rosie O’Meara, CEO of ...

Tide and Marvel Studios have joined forces for a new campaign, titled “Collateral Stains,” timed to the release of “Captain America: Brave New World,” according to a press release. The latest Marvel ...

The companies seek to help advertisers better measure retail media performance with separate partnerships announced at CES.

Will Meta’s decision this week to loosen its moderation rules and get rid of fact-checking make Facebook and Instagram less brand safe as a result? That seems to be what happene ...

Wonder, a new kind of food hall that is revolutionizing the food industry by creating the super app for mealtime, announced ...

Available via TikTok Shop, the kits align with the PepsiCo brand’s rising status as an internet meme fixture and respond to fresh sales momentum.

Disruptor shop Mischief is tasked with developing a new creative platform and delivering bold marketing for the department ...