The BMW Alpina brand will focus on performance as much as luxury and offer customers a chance to customize their XB7 to their ...

BMW sheds more light on the future of the new-and-improved Alpina brand.

BMW revealed the Vision BMW ALPINA at the 2026 Concorso d'Eleganza Villa d'Este, a one-of-one design study that does ...

For those worrying if Alpina will be diluted because of BMW ownership, you can all breathe a sigh of relief. The Vision ...

Robert has been an auto enthusiast his entire life. He started working on cars at a young age, learning the basics from his father in the home garage on the weekends. Over the years, he learned as ...

BMW has pulled the wraps off the Vision BMW Alpina at the 2026 Concorso d’Eleganza Villa d’Este, and this one carries far ...

With the BMW Group announcing the acquisition of Alpina, some people have begun freaking out over what is going to happen to the German brand. Some fear that Alpina will be diluted under full BMW ...

BMW's about to give its X7 a mid-cycle update for the 2023 model year, and by the time the refreshed SUV reaches showrooms later this year the folks at Alpina will have their own version ready. Alpina ...

The new 2023 BMW Alpina XB7 is an example of Alpina doing what it does best—making bonkers-fast versions of BMW’s most luxurious vehicles. In this case, it’s a hot version of BMW’s latest X7 SUV, or ...