Measurement concerns, a lack of automation and increased competition may slow the growth of retail media networks.

Amazon was reeling. The company’s revenue growth had fallen to its lowest levels in decades, and it was grappling with a ...

In a new era of voice commerce, traditional keyword optimization gives way to a more attribute-based, conversational approach ...

The FTC said in its 2023 complaint against Amazon that the company knowingly tricks people into signing up for Prime through ...

The FTC accuses Amazon of duping people into signing up for Prime. But it's hard to prepare for a trial when Elon Musk fires ...

Top industry executives gathered at A.O.C. restaurant on Tuesday night for the Variety Future of Marketing Dinner, Presented ...

Top film and TV marketing executives gathered at A.O.C. restaurant in Los Angeles Tuesday night for a private dinner and ...

Cindy Engstrom, Michael Hyman, Rachel Sanders, Audrey Leibovich, and Alex Krooglik. (Rhodium Photo) Former Petabyte ...

AI tools offer the opportunity for retail businesses of all sizes to tailor their marketing at scale. That presents an ...

The new tool utilizes Amazon’s real-time data insights to maximize a campaign’s reach and frequency across linear and ...

Troy Evans and other cast members have openly criticized Amazon's treatment, boosting the fan campaign. The Save Bosch: ...