The BMW Vision Driving Experience Concept made its debut at the Goodwood Festival of Speed, featuring futuristic styling and ...

The concept was featured at BMW’s CES Keynote speech from Oliver Zipse and makes perfect sense in the larger-than-life surroundings of Las Vegas. Dee is certainly dazzling to look at.

Although impressive in its concept form, BMW’s take on the future of car HUDs isn’t unique. Swiss technology firm WayRay is also working on an advanced augmented-reality interface for windshields.

BMW said that it expects to begin production of its i Vision Dee by early 2025 as part of its Neue Klasse line. But as with any concept car, don't expect all the features you see here to ship if a ...

January 5, 2023 BMW’s Kaleidoscopic New Concept Car Can Shift Between 32 Colors at the Push of a Button It also has a giant head-up display that covers the entire windshield.

One version of the car has, literally, color-changing body panels. BMW showed off a “color-changing” concept vehicle at CES last year but that only changed into various shades of gray.

The BMW i Vision Dee concept, revealed at CES, is an electric sport sedan with an enhanced augmented reality windshield and an AI personal assistant that talks back to you.

To that end, the exterior of the BMW i Vision Dee EV concept features customizable color-change technology offering up to 32 different hues. The tech is dubbed E Ink, which BMW unveiled at CES ...

BMW is developing a new family of EVs dubbed "Neue Klasse," German for "New Class," and provided a glimpse of the design direction of those cars with the BMW i Vision Dee concept.