Greg Guidotti, CMO at Ferrara Candy Company, discusses the viral success of Nerds Gummy Clusters and their new Super Bowl ad featuring Shaboozey.

Classic and thoughtful are just a couple of ways you can describe Sweethearts (aka the “it girl” of Valentine’s Day candy).

Marketing and agency leaders break down the chaotic social media field and how it is impacting their Super Bowl plans.

Super Bowl advertisers paid up to $8 million to secure a spot in television's most watched broadcast. Here's a lineup by ...

They’re “the best thing to ever be invented.” For some they’re an “unhealthy addiction.” Others, meanwhile, are using them to ...

Fox sold out of its inventory of in-game spots by early November, with a 30-second commercial reportedly going for $7 million ...

NERDS® candy is back at the Big Game in 2025, and ready to take viewers on another multisensorial experience to 'unleash their senses', highlighting the fan-favorite NERDS® Gummy Clusterstm candy. The ...

In an interview with PEOPLE, Shaboozey opens up about putting a country spin on Louis Armstrong's "What a Wonderful World" for Nerds' Super Bowl commercial.

Here are the best Valentine's Day candies of all time, ranked. Gummy candies are generally subpar in comparison to chocolates ...

Nerds Gummy Clusters shared a 15-second preview for their upcoming Super Bowl ad starring Shaboozey. In the clip, the country ...

Disney/Tanner YeagerShaboozey's the latest musician to join the parade of stars appearing in Super Bowl ads this year.In a ...