Amazon has great buys on the PUMA Sling Backpack for $9.75 (72% off), electric toothbrush set for $7.99, sand-proof beach ...

An AI-driven app is turning toys into animated videos. Erin Keller learns how the ‘kidults’ are getting hooked on NaukNauk ...

The new Smart Play sets come with motion sensors, lights and sound. But does the legendary building system actually need this ...

This year, retailers can fuel toy aisles with more building toys, with some featuring brands like My Little Pony, Hello Kitty ...

LEGO is blending the beauty of music and blocks as they unveil their new collection of Olivia Rodrigo themed construction sets ...

The fan-focused event’s continued evolution from comics to entertainment now leans heavily into toys, games, and licensing, ...

Move over, Legos. Another classic childhood toy is making a comeback (not that it ever left), and it's aimed squarely at an ...

The upcoming LEGO Icons release brings SpongeBob's pineapple house, Squidward's home, and Patrick's rock to life.

Royals are just like us -- at least when it comes to falling in love with pop culture. Prince George, Princess Charlotte, and ...

LEGO is one of those brands that is able to appeal to pretty much everyone. The Danish toy company has adequately been able ...

Bricks & Minifigs gives retired LEGO sets a second life while creating a welcoming space for collectors and families alike.