Alshaya Media Connect is the Group's new omnichannel network that aims to transform digital advertising to target consumers ...

The Romans remit will involve PR around the build and launch of the Wynn Resort, as well as being a key partner to the RAK ...

The new McDonald's account win complements FP7 McCann’s existing remit, which includes the brand and local store marketing ...

The Aster Superpower Project campaign focused on digital, social, influencers, DCRM (digital CRM), corporates, and events.

U By Emaar, Emaar’s loyalty programme, has revealed a new refreshed brand identity. The refresh is more than a visual update, ...

The Campaign Agency of the Year Middle East has extended its final deadline. Agencies can now submit entries until Thursday, ...

Exposure Control by Nivea Sun aims to raise awareness amongst millennials in Dubai about the importance of skin protection ...

S.A Hassan Bilgrami shares how marketers can learn from the strange and fascinating world of YouTube comments.

Markan’s appointment as the head of research and insights for Assembly in MENA follows the agency's recent business wins.

Action Global Communications has relaunched its operations in Saudi Arabia, with Barry King leading its office in Riyadh.

Jumeirah's Michael Grieve writes on how luxury hospitality brands must consider cultural elements to enhance their brand ...

Estimates show that MENA mobile publishers' profits are up 25 per cent as brands leverage key partnerships with mobile ...