Performance marketing has fundamentally changed how marketers define success. Better targeting, attribution and optimization ...

More than 1 in 5 Americans eat chicken wings weekly, new CivicScience data shows. Data also explores preferred flavors, ...

CivicScience data show exercise is up across the U.S., with Gen Z leading a shift toward social, trend-forward fitness and ...

CivicScience's ESI fell to 30.8 ahead of the July FOMC meeting, with all five indicators declining amid tariffs and rising ...

CivicScience: Half of U.S. adults are cutting entertainment spending, plus new insight on multigenerational housing and ...

CivicScience has the world’s largest proprietary database of real-time declared intent, allowing brands to activate high-performing advertising that drives up to 80% better performance. See how our ...

Today's DIY boom isn't just about aesthetics or weekend hobbies—it's increasingly shaped by evolving shopping habits, ...

New CivicScience data shows 51% of U.S. adults plan to buy electronics in the next 3 months, driven by early adopters and ...