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Consumers are becoming less tolerant of generic content, creating new opportunities for local media and creators.

Sign up now to access the latest news impacting the Canadian media industry.

The organizacion is using contextual AI to reach youth engaging with sensitive digital content typically avoided by ...

Canadians continue to engage with newspapers across both digital and print, spending 2.3 hours per week with print editions ...

The brand led the AdEase ranking during the May 25-31 period as restaurant advertisers continued to dominate airings.

Klick continues to beef up leadership team The healthcare marketing firm has appointed a new director of media planning and strategy as it continues to expand its media leadership team.

As AI rapidly reshapes how people discover, create and connect, marketers are being forced to rethink long-held assumptions about trust, relevance and creativity.

CMDC's Shannon Lewis frames the strategy around AI access, literacy and media innovation, not just economic targets.

The move comes as brands navigate a growing mix of partnership opportunities across established sports, emerging leagues and ...