Bauer Media Group has officially acquired Clear Channel Europe-North, a major player in Out of Home (OOH) advertising, after ...
Yahoo has appointed Paramount’s Josh Line as its new CMO. In this role, Line will oversee Yahoo’s global marketing strategies, brand positioning, and customer engagement initiatives. He will report di ...
McCain, the producer of one in four chips globally, has taken over digital exhibition space at The Outernet as part of its ...
Tesco Mobile launched a campaign reminding people to call their mum this Mothering Sunday as part of a nationwide OOH initiative from BBH London. The campaign embraces inclusivity by recognising ...
O2, in partnership with its global creative agency VCCP, has unveiled a new brand platform and positioning, centered around connecting customers with life’s most exciting moments. The platform reinfor ...
Bay has partnered with Strictly dancer Oti Mabuse to introduce a spring-cleaning challenge. Named ‘List to £1K’, the ...
B&Q has teamed up with Leo Burnett to unveil its new integrated campaign, ‘Prices Nailed,’ which aims to spotlight the ...
Following the release of the Global Media Sustainability Framework (GMSF) by the WFA and Ad Net Zero—the media industry’s ...
Ahead of the highly anticipated Masters golf tournament in Augusta, Sky Creative has unveiled a captivating campaign that turns images of some of the world’s most iconic golfers into stunning ...
KitKat has brought back the 90s video rental store Blockbuster to celebrate the debut of its sharing bars. At the pop-up store, visitors can pick a movie by choosing an ...
Frank’s RedHot has launched a new camapign starring Danny Dyer as ‘The CodFather’. The East End star served up free fish and ...
Utiq, the European AdTech company providing a Telco-powered infrastructure that leverages authentic, user-consented signals, has successfully integrated its technology with Adobe’s Real-Time Customer ...
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