The Body Shop has appointed independent media agency Media33 as its media agency of record in Australia following a ...

The top 50 social media creators earned a combined $853 million between April 2024 and April 2025, according to Forbes’ ...

In a nondescript Birmingham, Alabama home, Hassan Khadair sits in front of a camera, wielding a Mickey Mouse puppet. It’s an ...

While YouTube draws over 2.7 billion monthly active users and ranks as the most-watched streaming platform across all devices ...

TikTok Shop’s U.S. sales have increased 120% compared to the same period last year, according to the company’s announcement.

Gaming influencer marketing is maturing, with platforms developing distinct roles in campaign strategies and marketers ...

YouTube announced its full slate of VidCon 2025 programming as the platform marks two decades as the event’s title sponsor.

Fox Advertising has made an investment in The Lighthouse, a physical campus for content creators that is part of Whalar Group’s portfolio. Announced on June 16, 2025 at the Cannes Lions International ...

Creator economy strategist Meredith Jacobson has spent a decade building the invisible scaffolding that supports the creator economy. The founder of Offscreen Resources—a professional placement ...

Aidan Weiss launched his YouTube channel at age 15 from his bedroom with zero business plan. Eight years later, he oversees a ...

Omnicom Group is enhancing its strategic focus on “live” marketing and sports advertising capabilities through new ...

The Cannes Lions International Festival of Creativity opened today with 26,900 submissions from 96 markets, highlighting ...